Photoshop.com/photoshop

Adobe Systems, Inc.

We were brought on to re-think photoshop.com and help drive more visitors to download the free trial version. While adhering to the site’s overall identity, The Chopping Block drove up downloads by around 30% by improving the photography and overall concepts of the various ongoing campaigns. Later we applied the same approach to a brand new suite of mobile apps designed to extend Photoshop’s abilities to the user’s tablet device.

DESIGN